1 Clarify.
your VISION
1 Create.
your BRAND
1 Connect.
your COMMUNITY
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"I love love love what you did! Smart editing."

— Richard Kaufman
Writer

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“It's been awesome working with Katie. I  love how Katie puts me at ease. She has a great sense of humor which made what could have been a tedious project fun. I love how she's able to take the raw “clay” of my talking and turn it into pure poetry. She's able to elicit the information you need by asking all the right questions. I highly recommend Katie's services without hesitation to everyone.”

— Joanne Delaney
Program Director

 

 
 
 

Writing that engages

In the beginning was the word. Embodyart loves the power and mystery of language. Words are one of the most effective and simple weapons at human disposal. I provide diverse types of writing services, from advertising copy to website copy, naming (one of my favorite undertakings) and more for products, services and businesses.

When you combine beautiful design sensitive to your ideal customer with clear language also geared to your audience, it's a winning combination that takes you where you want to go.

     

 
                     
 

The power of words

I write website copy from scratch and help polish, edit and coordinate existing materials. I write resumes and cover letters that lead to interviews and jobs, marketing materials, forms and articles. I edit your text, streamlining your message for effective results.

Naming

Whimsical, sweet, clever, modern, romantic, intelligent, exotic — what's in your name?

“What's in a name? That which we call a rose by any other name would smell as sweet.”

— Juliet, William Shakespeare

What is in a name? An impression. A feeling. A sound. Juliet loved what was behind the name but the name affected her life.

When you name something, you give it life. You bring it into being. You set it apart and give it character and importance. Give your projects names worthy of your effort, with the special flavor each undertaking wants.

Make your name work for you. Make it speak for you because it will. Like a logo, a name creates an instant impression. A name is grasped visually as well as verbally or aurally so bringing design skills to play with writing makes sense.

See naming section and categories above left for more writing samples. Call to discuss your projects.

   

For word lovers

Favorite words

It's funny that the following two words could be considered opposites of each other.

pellucid
adjective
translucently clear: mountains reflected in the pellucid waters.

  • lucid in style or meaning; easily understood: he writes, as always, in pellucid prose.
  • (of music or other sound) clear and pure in tone: a smooth legato and pellucid singing tone are his calling cards.

obfuscate
verb
render obscure, unclear or unintelligible: the spelling changes will deform some familiar words and obfuscate their etymological origins.

  • bewilder (someone): it is more likely to obfuscate people than enlighten them.

I've heard obfuscation defined as lying by ommission.

   
     
 
 
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